The bet starts in the group chat
Not in the bookmaker’s lobby — and not inside your app.
Today, betting decisions are made socially. Friends discuss odds, debate form, and share opinions long before anyone opens a sportsbook. By the time a customer places a bet, the thinking has already happened elsewhere.
Group chats have become the real betting interface: live, fast-moving conversations where value, momentum, and confidence spread instantly between friends. Operators currently sit outside that loop.
RPM are delighted to announce an ongoing partnership with betPic. Whether you speak or type, there is no faster way of placing a bet. 52% of under 35’s engage digitally with voice every day, betPic’s technology allows customers to bet simply by texting or speaking into their device.
Turn your bet into a brag-worthy share
betPic transforms a typed bet into a visually branded, shareable betting card designed for social conversations.
The experience is simple:
- Type a bet
- Generate a branded visual instantly
- Share it directly into group chats
Each share is designed to feel native to social behaviour — quick, expressive, and easy to circulate among friends.
Most importantly, every betPic links directly back to a pre-populated betslip inside the operator’s app. One tap takes users from chat to active bet placement.
The result is a lightweight social layer for sportsbook engagement, built around the way customers already communicate.
Every customer is a micro-influencer
A single shared bet can reach multiple potential customers within seconds. Instead of relying entirely on paid acquisition or traditional advertising, operators can turn existing users into organic distribution channels.
Each betPic:
- Carries the operator’s branding
- Links directly back to the sportsbook
- Allows others to instantly interact with the same bet
This creates a repeatable sharing loop:
- A customer creates a bet
- The bet spreads through chats
- Friends return directly into the app
- More bets are placed and reshared
The sportsbook becomes part of the conversation instead of sitting outside it.
Let’s pilot it
For a World Cup 2026 pilot, the operator simply points a microsite toward betPic. Voxbet provides the betPic product layer, fully branded to the operator, while the operator supplies pricing feeds and brand assets.
The implementation is designed to be fast, low-lift, and socially native — creating a live sharing layer built specifically for modern betting behaviour.
Get in Touch
If you believe the betPic’s tech could help support your objectives, we’d love to start an initial discussion to assess fit. Get in touch with us to learn more.
